Consultants that only identify problems aren’t consultants. They’re therapists for your business. You know your problems. Your customers know them. Expertise is demonstrated, not talked about. You deserve partnerships that build, not brag. Develop, not delegate. Create, not coach. Don’t hire someone to help you dream ideas if they can’t make them come true.
Brands don’t innovate with bland ideas. Wild ideas innovate. They’re scary. They push you to your limit and grow you because of it. Innovate or imitate. You’ll never stand out by trying to fit in.
Having a story doesn’t make you unique. A million stories are created, consumed, and forgotten by the minute now. Posts, stories, blogs and ads are the new traditional media. Following the crowd is a disservice to what you stand for. Be an innovator. Technology is too abundant to settle for anything less. Providing interactive experiences free of the noise from newsfeeds is where bold brands are born, and their stories are remembered.